The mission of Crowd Companies is to bring Empowered People & Resilient Brands together to collaborate for Shared Value.
OUR STRATEGY: A COUNCIL
Crowd Companies is a council that gathers internal, corporate agents of change in a setting where they can further learn about and engage in the Collaborative Economy.
How we do it
THE MOVEMENT: THE COLLABORATIVE ECONOMY
The Collaborative Economy is an economic model where people are creating and sharing goods, services, space and money with each other in what is also known as the Sharing Economy. Some people are also building their own products, known as the Maker Movement. Combined, this movement means the crowd is getting what they need from each other.
BACKGROUND AND HISTORY
In the first phase of social business, people created media then shared it - we call this social media. In the next phase, people began creating physical goods and sharing the physical world. In both phases people have been empowered by social networks, mobile devices, online marketplaces, and other new technologies. The startups that are fueling this movement are heavily funded, and will not soon go away. We believe this movement will have significant impacts to current business. We believe that brands can still have a place in this new ecosystem, which we call the Collaborative Economy.
For nearly ten years, Crowd Companies Founder Jeremiah Owyang has helped large companies navigate the first phase in social business spanning roles on the brand side and the startups side as a Forrester Analyst and an Altimeter founding partner. (Learn more about his bio here). As Founder of Crowd Companies, he is helping brands navigate this next phase of disruption.
Crowd Companies tests and adopts the sharing services, such as crowdsourcing our logo and crowdsourcing website design services. We tap talented workers from online service marketplaces, use co-working, and leverage shared transportation when possible.